Corra Technology Begins Outsource Partner Program Targeting Advertising Firms Parsippany, NJ - October 7, 2003 - Corra Technology, Inc., CorraTech, a global software services and IT consulting organization, today announced a new outsource partner program targeting advertising, marketing, and other interactive solution providers. CorraTech will offer offshore technology outsourcing services to optimize solution delivery cost structures for its partners.
CorraTech will give its outsource partners the ability to resell Website design and development, site architecture and navigational planning, Web marketing strategic consulting and eCRM solutions. The program will give partners the opportunity to capitalize on CorraTech's infrastructure and capabilities to add revenue and reduce project costs.
"Marketing executives turn to their promotional firms to integrate offline and online marketing and advertising programs. Our outsource partner program will help these firms increase revenue growth by adding new capabilities to their service offering and reduce costs by using our global service delivery model," says Ron Bongo, President & CEO of CorraTech.
"In the late 90's advertising firms grew their Web development staff rapidly, only to quickly downsize after the technology crash of 2000. We (firms) don't want to risk hiring internal resources and, at the same time, we don't want to abandon an integrated solutions strategy. CorraTech's partner friendly program not only makes it easy to deliver these services, they make it profitable," claims Glen Floyd at Healy Dixcy & Floyd, one of the oldest advertising firms in New Jersey.
About Corra Technology, Inc. CorraTech is a global software services and IT consulting company headquartered in Parsippany, New Jersey with offshore technology development centers in Eastern Europe. CorraTech services include, strategy consulting, software development, product testing, maintenance and support, system management and IT staffing solutions. For more information, please visit www.corratech.com.
